Friday, July 22, 2011

2012 BMW 1-Series Sport Line and Urban Line

 The new BMW 1-Series is the first car to feature the new BMW Lines, opening up a whole new world of possibilities for personalization. An exclusive range of interior and exterior equipment options help to show off the dynamic design and technological sophistication of the car to best advantage. The BMW Lines represent an alternative to the standard specification. They can be combined with any of the exterior paint finishes, equipment packages and individual equipment options available for the new BMW 1-Series.

 The BMW 1-Series Sport Line includes sports seats with exclusive coverings, a sports leather steering wheel with red contrast stitching, a red keyclasp, an adjustable armrest, high-gloss black interior trim strips and matt coral red accent strips. The instrument cluster features special Sport numbers and scales. The ambient lighting can be switched between orange and white, and includes additional light sources in the centre console and footwell. Other features of the BMW Sport Line include exclusive 16-inch star spoke light-alloy wheels, black trim for the exhaust tailpipe, and door sill finishers with “BMW Sport” lettering. The bars of the kidney grille, the trim bar in the central air intake, the side intake surrounds and the rear bumper trim are all high-gloss black. Additional options include high-gloss black mirror caps and 17-inch bi-colour light-alloy wheels.
The BMW 1-Series Urban Line includes special cloth/leather seats, a sports leather steering wheel, an adjustable armrest, and contemporary interior trim finishers in acrylic glass. This has a strong sense of depth and is available in white or black with matt oxide silver accent strips. A striking effect is also provided by the ambient and courtesy lights, which can be switched between orange and LED royal blue and white and royal blue respectively. An additional light source on the B-pillar enhances the effect of the illumination.
The distinctive exterior includes special 16-inch V-spoke alloy wheels or optional 17-inch high-gloss white wheels with an angled surface, and white rear bumper trim. Additional design accents on the front include white kidney bars with chrome-plated fronts and a white trim bar for the centre air intake. The side intake surrounds are painted in the same colour as the car, and the BMW Urban Line also includes door sill finishers with “BMW Urban” lettering and a white keyclasp. White mirror caps are available as an option.
The components of the BMW Lines are matched down to the last detail, and create a striking visual impact. Other individually customizable features include a choice of seat coverings, interior trim finishers, accent strips and light-alloy wheels. The range of Original BMW Accessories for the new BMW 1-Series also includes products specifically designed for each of the two BMW Lines, including bags, floor mats and key holders.
The new BMW 1-Series is also offered with numerous design and material options apart from those included in the new BMW Lines. The standard specification includes interior trim finishers in satin silver and Move cloth seats, while options include additional interior trim finishers and accent strips, and Dakota leather seats in a choice of two colours. All upholsteries are also available for the optional sports seats. There are currently three non-metallic and eight metallic exterior paint colours to choose between.